================================================================
DYVVYD FOUNDER PLAYBOOK
The Three AI Plugins Smart Founders Use Before Their Raise
================================================================

Welcome. You just bought the DYVVYD Founder Playbook.

This file is your 5-minute start guide. Read it first. Then go run
your first plugin.

You now have two downloads:

  1. dyvvyd-plugin-suite-v1.zip   (three plugins)
  2. dyvvyd-plugin-explainer.txt  (this file)


================================================================
START HERE: PICK YOUR PATH (60 SECONDS)
================================================================

Answer one question:

  Do you have a Claude account (claude.ai)?

  [ YES ] ----------> Go to PATH A below
  [ NO, but I use ChatGPT ] ----------> Go to PATH B below
  [ NO, nothing yet ] ----------> Go to PATH C below

All three paths get you to the same place: a working plugin
conversation in under 5 minutes. Pick whichever has the lowest
friction for you.


================================================================
PATH A — YOU HAVE A CLAUDE ACCOUNT
================================================================

This is the fastest, sharpest path. Total time: ~3 minutes from
zero to running your first plugin.

REASSURANCE FIRST:
  - You do NOT need Claude Pro. The free Claude.ai tier is enough
    to run all three plugins to completion. Pro gives you more
    daily messages, but the free tier handles a full plugin run.
  - These plugins were engineered specifically for Claude — you
    are on the optimal platform.

STEPS:

  1. Unzip dyvvyd-plugin-suite-v1.zip on your computer.
     You'll see a folder called "dyvvyd-plugin-suite" with
     subfolders inside.

  2. Open the "plugins" folder. You'll see three files:
       01-investor-match-intelligence.md
       02-investor-ready-diagnostic.md
       03-fundraising-strategist.md

  3. WHICH ONE TO START WITH:

     If you're trying to figure out if you should be raising at all:
       --> Start with 02-investor-ready-diagnostic.md

     If you know you're raising and need to know WHO to talk to:
       --> Start with 01-investor-match-intelligence.md

     If you know you're raising and need the full game plan:
       --> Start with 03-fundraising-strategist.md

     If you're not sure, just start with the Diagnostic. It will
     point you to the right next plugin based on your situation.

  4. Open the .md file in your text editor of choice:
       Mac: open with TextEdit, VS Code, Notion, or Notes
       Windows: open with Notepad, VS Code, or Notion
       Mobile: open with any text editor or even the Files app

     IF MAC OPENS A PREVIEW WINDOW INSTEAD OF LETTING YOU SELECT
     TEXT: right-click the file --> Open With --> TextEdit. Then
     you can select the text normally.

  5. Select ALL the text in the file:
       Mac: Cmd + A
       Windows: Ctrl + A
     Then copy:
       Mac: Cmd + C
       Windows: Ctrl + C

  6. Go to claude.ai and log in.

  7. Click "New chat" (or just start a fresh chat — make sure it's
     a NEW one, not an existing conversation).

  8. Paste the entire prompt into the message box:
       Mac: Cmd + V
       Windows: Ctrl + V
     Send it as your first message.

  9. Claude will read the prompt, switch into the advisor role,
     and open with a warm message asking you the first intake
     question. From there, just answer honestly.

     The advisor will guide the rest. Most plugins take 10-20
     minutes end-to-end. Answer carefully — the sharper your
     inputs, the sharper the output.

  10. To run a DIFFERENT plugin afterward, start a NEW Claude chat
      and paste the next plugin file. Each plugin needs its own
      fresh chat. Do not paste multiple plugins into the same
      conversation — Claude will get confused.

That's it. You're running.



================================================================
PATH B — YOU HAVE CHATGPT BUT NOT CLAUDE
================================================================

These plugins were designed primarily for Claude, but we
engineered them to be model-agnostic. ChatGPT works.

HONEST DISCLOSURE:
  Claude tends to produce slightly sharper, more structured
  outputs on long-form reasoning tasks like these. If you have
  both ChatGPT and the bandwidth to also create a free Claude
  account, we recommend Claude for these specific plugins.

  That said: ChatGPT delivers excellent results. The plugins
  work. Use whichever platform has lower friction for you.

REASSURANCE:
  - You do NOT need ChatGPT Plus. The free tier of ChatGPT
    handles a full plugin run.
  - These plugins are not platform-locked. You paid for the
    judgment, frameworks, and benchmarks baked into the prompt
    files. Where you run them is your choice.

STEPS:

  1. Unzip dyvvyd-plugin-suite-v1.zip.

  2. Open the "plugins" folder and pick your starting plugin
     (see Path A step 3 above for which to start with).

  3. Open the .md file in any text editor.

  4. Select all (Cmd+A or Ctrl+A) and copy (Cmd+C or Ctrl+C).

  5. Go to chat.openai.com and log in.

  6. Start a new chat. Make sure it is a NEW chat, not an
     existing conversation.

  7. Paste the entire prompt as your first message and send.

  8. ChatGPT will switch into the advisor role and begin the
     intake conversation. Answer honestly. Run to completion.

  9. For a different plugin, start a new chat and paste a
     different .md file.

NOTE: If you have access to ChatGPT's "Custom GPTs" feature
(available with ChatGPT Plus), you can paste the plugin prompt
as the system instructions of a new Custom GPT and save it for
reuse. This is slightly more elegant than re-pasting each time.
Not required — just an option if you have Plus.


================================================================
PATH C — YOU DON'T HAVE EITHER PLATFORM YET
================================================================

No problem. You'll have a working setup in 3 minutes.

OUR RECOMMENDATION: Sign up for a free Claude.ai account.

WHY CLAUDE OVER CHATGPT FOR THIS SPECIFIC USE:
  These plugins were engineered for Claude. The outputs are
  sharper on Claude for the kind of long-form structured
  fundraising analysis these plugins perform. If you're starting
  from zero, start on the platform the product was built for.

  Also: Claude's free tier is generous enough to run all three
  plugins. You will not need to pay.

STEPS:

  1. Go to claude.ai.

  2. Click "Sign up." You can use email + password or Google SSO
     (faster). Takes about 30 seconds. No credit card required.

  3. Verify your email if prompted. Log in.

  4. Now follow PATH A above starting at step 1.

ALTERNATIVE: If you'd rather use ChatGPT, follow Path B steps
1-9. Same logic applies — sign up for a free ChatGPT account
at chat.openai.com, then run the plugins.

EITHER PLATFORM WORKS. Don't overthink the choice. Pick the one
you'd actually use again.


================================================================
HOW THE PLUGINS WORK (THE MENTAL MODEL)
================================================================

What you bought is a set of carefully engineered AI instructions.
Each .md file contains roughly 300-400 lines of expert-level
fundraising knowledge structured as a system prompt for an AI
advisor.

When you paste the file into a fresh AI chat, the AI absorbs the
instructions and BECOMES the advisor for the rest of that
conversation. It runs a structured intake on you, applies the
baked-in 2026 fundraising frameworks and benchmarks, and produces
a personalized deliverable.

This is not "ask AI a random fundraising question." This is "the
AI you're talking to has been transformed into a GP-grade analyst
for the duration of this chat."

The instructions inside each .md file include:

  - 2026 sector-specific benchmarks (for AI/SaaS/B2B, Consumer/
    DTC/marketplaces, Fintech/proptech/insurtech, Health/biotech/
    longevity, Climate/energy/deep tech, and industry-agnostic
    plays)
  - Investor archetype patterns and how each type behaves
  - Round structure and valuation framing by stage
  - Narrative arc frameworks that work in 2026
  - Failure-mode pattern recognition (what kills raises)
  - Specific intake protocols that surface the real issues

The plugins are good. Use them.


================================================================
WHAT'S INSIDE EACH PLUGIN (SO YOU KNOW WHAT YOU'RE GETTING)
================================================================

PLUGIN 1 — INVESTOR MATCH INTELLIGENCE
File: 01-investor-match-intelligence.md

Use when: You have a company and a pitch and you don't know who
to actually email.

What it does: Runs a 10-15 minute intake on your company, then
produces a ranked Investor Match Brief — which investor types
(angels, syndicates, pre-seed funds, seed funds, family offices,
strategic capital) fit you best, the specific archetypes within
each pool, the likely objections each will raise, and the
suggested approach order.

What you get: A multi-section brief you can copy into a doc and
use to build your actual outreach list.


PLUGIN 2 — INVESTOR-READY DIAGNOSTIC
File: 02-investor-ready-diagnostic.md

Use when: You're deciding whether to start raising now or wait.

What it does: Runs a fast structured intake on your traction,
team, and materials. Scores you 1-10 against 2026 sector-specific
benchmarks. Identifies the 2-3 things that will decide your raise.
Tells you, honestly, whether you should raise now or build first.

What you get: A scorecard with a verdict, sector-specific
benchmark read, what's strong, what's thin, and the fastest path
to ready.

THIS IS USUALLY THE RIGHT FIRST PLUGIN TO RUN. If you're not
sure whether to raise, the Diagnostic will tell you.


PLUGIN 3 — FUNDRAISING STRATEGIST
File: 03-fundraising-strategist.md

Use when: You've decided to raise and need an actual plan.

What it does: Runs a ~15-minute comprehensive intake, then
produces your full DYVVYD Raise Playbook — target round size,
recommended valuation range, your five-beat fundraising narrative,
three-tier investor target list strategy, full 12-week sequenced
plan, materials checklist, the 3-5 hard questions you'll get
asked with prepared answers, and the 3 risks to your raise.

What you get: A multi-page playbook that organizes the entire
raise into weekly milestones. Use it as your operating doc for
the next 8-12 weeks.


SUGGESTED ORDER OF USE:
  1. Diagnostic first (am I ready?)
  2. Strategist second (what's the plan?)
  3. Match Intelligence third (who do I email?)

Each plugin's output becomes useful input for the next one.


================================================================
TIPS FOR GETTING THE BEST OUTPUT
================================================================

ANSWER THE INTAKE HONESTLY.
The plugins are designed to push back on vague answers. If you
say "we have traction," the plugin will ask for the number. Give
the number. If you say "we're in AI," the plugin will ask what
specifically you do. Tell it. The sharper your inputs, the
sharper the output. Don't try to make yourself sound better than
you are — the value is in the honest read.

USE SPECIFIC NUMBERS.
Revenue with one decimal. Growth rate by month for the last 3
months. Burn rate to the thousand. Runway to the month. "About
$50k MRR" is less useful than "$47,300 MRR in October, $52,100
in November."

DON'T RUN ALL THREE IN ONE SITTING.
Each plugin takes real cognitive load to answer well. Spread
them across a few days. Sit with each output before running the
next one.

SAVE YOUR OUTPUTS.
Claude and ChatGPT both save chat history. Bookmark or pin the
conversation for each plugin. Copy the final output into a doc
or Notion page you'll actually return to.

SHARE WITH YOUR CO-FOUNDER.
Claude lets you share chat links. After you've run a plugin,
share the link with your co-founder for a sanity check. Most
of the best founders we know run the Diagnostic separately and
then compare notes.

DON'T MIX PLUGINS IN ONE CHAT.
Each plugin needs its own fresh AI chat. Pasting two plugin
prompts into the same conversation confuses the model and
degrades both outputs.

RE-RUN AS YOU PROGRESS.
The plugins aren't one-time use. Run the Diagnostic again 6
weeks after the first time and compare scores. Run the
Strategist again if your traction changes materially. The
plugins are designed for repeat use.


================================================================
COMMON QUESTIONS
================================================================

"DO I NEED TO PAY FOR CLAUDE PRO OR CHATGPT PLUS?"
No. The free tier of either platform handles a full plugin run.
You only need paid tiers if you plan to run the plugins many
times in a single day and hit the free message cap.

"WHAT IF MY FREE TIER RUNS OUT MID-CONVERSATION?"
Both platforms tell you when you're near the limit. If you hit
it, the conversation pauses until your quota refreshes (usually
a few hours). Your chat history is preserved — just come back
later and continue. Or upgrade for the day.

"CAN I USE GEMINI, COPILOT, OR PERPLEXITY INSTEAD?"
The plugins are model-agnostic in principle. Any LLM with a long
context window can ingest them. We've optimized for Claude, but
the prompts are not platform-locked. If you have a preferred
LLM, give it a try.

"THE OUTPUT I GOT DOESN'T MATCH MY SITUATION. WHAT DID I DO WRONG?"
Usually one of three things: (1) you gave vague answers during
intake and the plugin had to guess, (2) your situation doesn't
fit the patterns the plugin was trained on (rare but possible),
or (3) the plugin made a wrong call. Push back on it directly
in the chat — tell it where it's off, give the missing context,
and ask it to revise. These advisors are designed to revise
based on new information.

"CAN I SHARE THE PLUGIN FILES WITH OTHER FOUNDERS?"
The plugins are licensed for your individual use. If a fellow
founder would benefit, send them to the DYVVYD Fundraising Plugins 
page so they can download their own copy. Sharing the files
violates the license and undermines the work that goes into
keeping them updated.

"WILL YOU UPDATE THESE AS THE MARKET CHANGES?"
Yes. Paid DYVVYD members in the founder portal get continuously
refreshed versions. If you bought this prompt pack as a
standalone product and the 2026 benchmarks shift materially,
we'll email registered buyers with an update notice.

"WHAT'S DYVVYD NETWORK MODE?"
The same three plugins, deployed as Claude Projects inside the
DYVVYD founder portal, with live data and machine intelligence 
from the DYVVYD investor platform wired in: named investor matches, 
real check sizes from recent platform activity, warm-intro paths 
through DYVVYD members, sector-specific benchmark refreshes from 
actual deals being priced this quarter.

The General Intelligence version you have now is excellent for
strategy. Network Mode is what you upgrade to when you're
running an actual raise and need named-name, live-data
specificity. 


================================================================
THE THREE MISTAKES THAT KILL ACTIVATION
================================================================

(Read this before you start. It will save you frustration.)

MISTAKE 1: Pasting into an existing chat.
Always start a NEW chat for each plugin. Pasted prompts collide
with prior context.

MISTAKE 2: Pasting only part of the prompt.
Select ALL the text in the .md file. Every line matters,
especially the instructions buried near the bottom.

MISTAKE 3: Trying to skip the intake.
The intake IS the product. Founders who try to shortcut to the
output get generic results. Founders who answer the intake
honestly get GP-grade analysis.


================================================================
SUPPORT
================================================================

If something is broken, missing, or unclear: hello@dyvvyd.com

Questions about DYVVYD Network Mode or founder membership:
https://www.dyvvyd.com/startups

Replies are read by humans. We use feedback to improve the
plugins over time.


================================================================
WHAT TO DO RIGHT NOW
================================================================

  [ ] 1. Pick your path (A, B, or C) from the top of this file
  [ ] 2. Unzip dyvvyd-plugin-suite-v1.zip
  [ ] 3. Open the "plugins" folder
  [ ] 4. Pick your starting plugin (Diagnostic is the safe choice)
  [ ] 5. Follow the 10 steps in your chosen path
  [ ] 6. Run the conversation to completion
  [ ] 7. Save the output somewhere you'll actually re-open it
  [ ] 8. Run the next plugin tomorrow, not today

You bought this because the raise matters. Treat it like the
raise matters. Block 30 minutes on your calendar. Phone away.
Co-founder present if relevant. Answer the questions like the
analyst on the other side is going to use them in a partner
meeting — because the better you treat the input, the better
the output will treat you.

Go raise.

— The DYVVYD team


================================================================
FILES IN THIS PURCHASE
================================================================

  dyvvyd-plugin-suite-v1.zip      The plugin files and supporting docs
  dyvvyd-plugin-explainer.txt     This file

Inside the ZIP:

  README.md                                    Map of the ZIP
  docs/00-MASTER-BUILD-GUIDE.md                Strategy/architecture
  docs/01-FOUNDER-QUICKSTART.md                Founder-facing readme
  docs/02-CLAUDE-PROJECT-SETUP.md              Network Mode setup
  plugins/01-investor-match-intelligence.md    Plugin 1
  plugins/02-investor-ready-diagnostic.md      Plugin 2
  plugins/03-fundraising-strategist.md         Plugin 3
  templates/plugin-template.md                 Build template
  landing-page/landing-page-copy.md            Landing page reference

The "docs" subfolder is mostly for the DYVVYD operations team.
As a founder buyer, you really only need this explainer plus
the three files in /plugins.


================================================================
VERSION INFO
================================================================

Version: 1.1
Last updated: [insert date]
Engineered by the DYVVYD team for pre-seed through Series A
founders raising in 2026.
